5 Ways to Position Yourself as an Expert

Close up of man at podium with mics from behind with blurry audience in background

Being perceived as an expert makes you more desirable to work with in the eyes of your prospective clients. Making yourself more visible in different arenas shows them that you know your stuff, and in their minds you become the “go-to” guy or gal. That means more clients – or the pick of clients – … [Read more…]

You Should Write a Book

Female Author At Her Book Signing is sitting at a wood desk

Adding “author” after your name is not just an impressive accomplishment, it’s great for your business. Writing a book – an actual, physical, real book – on a topic you have expertise in is an excellent way to gain credibility, increase exposure, and generate leads. For you non-writers out there, the great thing is that … [Read more…]