Engaging, Authoritative, and Effective
You should be proud of your website and your marketing materials. They should reflect who you are, clearly explain what you do, and speak to your ideal customer. I want to help you with that. Here’s how I help:
Website Copy and Content
Every business needs a website, whether big or small. I write customized web content for professionals and companies (and law firms) of all sizes with a focus on writing in a voice that reflects their values and mission.
Making it easy for people (and search engines) to find you is critical, so I keep up on news on search engine optimization (SEO), search engine algorithms, and best practices for copywriting. When possible, I like to work with web designers or SEO managers to make sure all the content is optimized.
Blog Content, Ebooks (Lead Magnets)
The website is the cornerstone of your digital presence, and you can get more traffic to it and improve your visitor’s experience with a great blog.
Blogs let you show off expertise, build credibility, have something to share on your social media channels, improve your search engine rankings, and more. I can be as hands-on as you need, doing everything from brainstorming ideas to writing to posting on your WordPress blog, or I can simply write an idea you have in mind.
Same with ebooks. Ebooks and other freebies can be used as lead magnets on your site when offered in exchange for contact information. I can write what you want, or I can suggest topics, write it, have it formatted, and connect it to your email list.
I do other kinds of copy and content writing, including autoresponder email series, articles, profiles, case studies, and white papers. I also edit both fiction and non-fiction, offering services from developmental editing to copyediting to proofreading.
If you’re looking for a turnkey solution for your digital marketing, I can project manage or refer you to a great professional who can meet your needs. I often partner with web developers, graphic designers, social media managers, and other marketing professionals to get projects done.
Check out some samples.
How This All Works
Together, we will agree in writing on the parameters of the project, due dates, fee, and payment terms. Writing and content creation projects and strategy are typically charged by the project. Proofreading & editing jobs are charged by the word or by the hour.
Typical projects include:
- Initial in-person meeting in the Charleston area or phone call to discuss the project
- Unlimited revisions for 1 month following the submission of the 1st draft
- Unlimited email communication
Payment terms: For one-off projects, 50% deposit is due at the start and 50% balance due upon receipt of the first draft. (For small projects under $500, payment is due in full at the start of the project.) For ongoing content, we can work out a retainer or monthly payment schedule that makes sense.
Contact Lowcountry Copywriter
I’m based in Charleston, SC, and I work with clients near and far. For more information on the services above, including prices, please contact me. The quickest way to reach me is by email at Erin@LowcountryCopywriter.com or by texting or calling my cell at 646-338-8629.